Google's terms and conditions are very strict such that many web publishers cannot use adsense adverts on their sites. They are either denied from joining the Google AdSense program in the first instance, or in a situation that is becoming more and more common do not wish to do business with Google. A number of publishers are also finding their Adsense accounts are being disabled for reasons that are completely beyond their control. The problem is that most of the alternatives to Google's Adsense are pretty useless. Most of the good adsense alternatives (such as doubleclick) are only interested in very large volume customers and so are not interested in the little guy with his blog who wants to earn a small income on the side. For this reason I have compiled my Top 10 alternatives to Google's Adsense that are ideal for the small time publisher. This site provides an updated list of the best website monetization programs that are available to webmasters.
If you are a advertiser then you may be interested in these best alternatives to adwords.
Has your adsense account been disabled or tired waiting for approval? Then try these top 10 alternatives.
- Dynamic Oxygen
- Exit Junction
Note: The descriptions are based on personal experience and do not represent any form of endorsement.
Chitika (pronounced CHIH-tih-ka) is the industry's leading alternative to Google AdSense both in terms of Revenue and Size of Network (with 200,000+ active publishers worldwide). Chitika was founded in May 2003, is based in Massachusetts and is closely tied with Yahoo as witnessed by this May 2013 press release. In fact, when Yahoo shut down its Affiliate Program, they referred all publishers to Chitika.
Bidvertiser is an excellent alternative to Google and offers some intriguing ad formats including what they refer to as free design. This lets you specify the look and dimensions of your text ads. While a useful feature I have not investigated how well it works but imagine that while it sounds good on paper it could result in lower priced ads being displayed. I.e. most advertisers will probably want to keep control of the layout of their ads and so turn off support for Free design ads. All the standard ad formats exist, however, and the payouts are excellent. Pop-under ads and XML feeds are also supported. Bidvertiser have also recently introduced two knew features that can boost your earnings:
Skimlinks' logo is "Unlock the cash in your content" and in this they do well. Skimlinks provides you with a highly automated way to monetize your entire content. They focus on two approaches, the first is the well known approach of monetizing phrases on your site by automatically converting them into affiliate links. The second is somewhat more unique in that Skimlinks can take regular links on your site and redirect them through their affiliate servers.
VigLink is a direct competitor of Skimlinks. Indeed there are many examples on the web of people comparing the two services. Viglink works by monetizing key phrases on your website and converting them into affiliate links. Like Skimlinks they can take regular links on your site and redirect them through their servers. This is cool for things like Amazon links since it provides you with additional revenue above an beyond what you would get from the Amazon feed.
Granted they might not have the catchiest or easiest to remember URL but B4PSAds.com are a rising star when it comes to alternatives to Google Adsense and for those of you who lost out due to the AdBrite going bust debacle B4PSAds.com offers a reasonably good alternative there as well. B4PSAds.com are a complete advertising solution offering Pay Per Click (PPC) and Cost Per Action (CPA) to publishers and advertisers alike. It is very easy to get accepted with B4PSAds.com, they do not require a US social security number and approval is typically instantaneous after validating your email address. They support regular webpages as well as blogs and news feeds.
A relative newcomer to the scene Infolinks specializes in In-Text Advertizing. That is it indexes your page looking for keywords and phrases that are not currently links and converts them into advertizing links. When a user places their mouse over the link a box opens up showing the ad. If they click on the link you get paid. It is very simple and works very effectively. The nice part is that you can use Infolinks to compliment an existing advertizing campaign on your website. For example you can show banner ads with Bidvertiser and show text links with Infolinks. Or you can even show text links with both Intellilinks and Infolinks together on the same page to maximize your revenue.
Intellilinks is a similar service to infolinks above but well worth trying. Intellilinks specializes in placing organic text links across an ever-growing network of websites in order to build rank and traffic for advertisers and increased revenue for publishers. Intellilinks focuses on providing cutting edge technology, while keeping the network seamless and secure to bring results to their clients and revenue to their publishers.
8) Dynamic Oxygen
Dynamic Oxygen are a relative newcomer to the field having really only started at the end of 2010. However, they are growing quickly and offer an excellent alternative to the traditional Adsense route. Dynamic Oxygen enables publishers of all sizes to realize their full revenue potential! One of the nice things being that they are not focused purely on the high end, very high turnover publishers but instead cater to sites of all shapes, sizes and popularity. This also includes most international sites. Unlike many ad providers that only cater for US or European traffic, DynamicOxygen supports and pays out for worldwide traffic making it ideal for non-US based publishers.
Clicksor is one of the current leaders of the small publisher Adsense competition. They have payouts up to a market leading 85% and unlike a number of alternatives the cost per click bid values are high enough that you can earn a decent income. They are also, in my experience, much more tolerant than Google. Their terms and conditions suggest that you should only place one copy of their code on a page but as long as you only place a single pop-up or DHTML code on a page they seem happy to let you place many context sensitive ad blocks on a single site.
10) Exit Junction
Exit Junction is relatively new and, I believe, a spin off from the now defunct Revenue Pilot. While Revenue Pilot has stopped running, however, Exit Junction is going from strength to strength. Exit Junction offers a unique approach to advertising that is compatible with all the other Ad Networks included Google Adsense. The key to Exit junction is that they focus on showing ads to users as they leave your site rather than as they arrive or as they browse. This approach offers you an additional way to monetize your traffic and also capture ad revenue from those that stumble upon your site from a search engine and then immediately leave.